Common Localization Mistakes to Avoid

Localization can go wrong in many ways. Here are mistakes to watch out for.

Machine Translation Without Review

AI is helpful, but always review output for cultural fit.

Ignoring Character Limits

German and other languages often expand text length significantly.

Same Keywords Everywhere

Each market has different search patterns and competitors.

Forgetting About Cultural Context

Colors, icons, and phrases can mean different things in different cultures.

Not Testing on Real Devices

Always preview how your localized text appears in the actual App Store.